Arxada Launches Geogard® NEU Multifunctional For Modern Personal Care At In-Cosmetics 2026
A cost‑effective multifunctional preservation system for neutral‑pH rinse‑off and leave‑on formulations
Arxada, a global, science‑based leader in innovative preservation solutions, will showcase its new Geogard® NEU multifunctional product protection system at in-cosmetics global in Paris, April 14–16, 2026 (Stand: 3G86). Geogard® NEU is designed to help personal care formulators achieve robust product protection at neutral pH levels while meeting growing expectations for cost efficiency, regulatory confidence, and consumer‑friendly ingredient choices.
Geogard® NEU multifunctional is a patent‑pending blend of well-established ingredients that provides effective product protection at very low use levels, starting at 0.03%. It helps fill a critical gap where traditional organic acid systems often struggle at neutral pH, and where many formulators have relied on chemistries that are under increasing regulatory and consumer scrutiny.
“Formulators are looking for preservation systems that keep pace with modern product design, especially in neutral‑pH formats like shampoos, body washes, and other daily‑use cleansers,” said Dr. Sabrina Behnke, Director for Marketing and Growth Arxada. “With Geogard® NEU, we set out to deliver a solution that supports product protection at low inclusion levels, using ingredient types that are already familiar to the industry.”
Because Geogard® NEU multifunctional is based on molecules widely used in personal care, it can help simplify qualification and documentation compared to less widely used systems. Its low use levels can also support cost‑sensitive applications, making it a fit for high‑volume formulations where both performance and affordability matter.
“At Arxada, we see product protection as a core enabler of product quality and brand trust,” said Behnke, “Geogard® NEU reflects our commitment to provide product protection options that align with evolving regulatory expectations and consumer preferences, while supporting efficient, large‑scale manufacturing.”
In addition to Geogard® NEU multifunctional, Arxada will showcase its broader preservation and functional ingredient portfolio for skin care, hair care, body care and hygiene applications at in‑cosmetics global. Visitors to Stand 3G86 can speak with Arxada technical and commercial experts about formulation support, regulatory considerations and application opportunities for Geogard® NEU and other solutions.
Source: Arxada
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