10 December, 2019
Rich Veins of Growth
Dolphin Bay was encouraged
to see rich veins of growth for our industry this year through
infrastructure development in some African countries, agricultural
development and some progress in housing.
was despite a tremendous amount of uncertainty in the industry at
large, and a general lack of confidence among business owners in South
Africa and across the globe.
some of our industry's markets, the growth we have seen is sustainable
and will continue for a number of years. Dolphin Bay has been focusing
on these growth veins to diversify our business. We have also solidified
our position in key markets this year by entering into value-added
agreements with key business partners.
These agreements provide sustainability and growth to both our organisation and customers.
are selective in our business dealings, choosing customers for whom we
can make a difference. This choice is based not on a company's size but
on their commitment to the industry and to providing a quality product.
As a result of our continued involvement and care, our partners are
better positioned than others to compete within their markets: their
operations are streamlined and optimised, enabling them to make
bottom-line savings, which results in
more profitable businesses.
have witnessed small customers growing into larger companies, despite
the difficulties in the industry, affirming that growth is possible.
of our customers have seen exceptional growth in recent years, last
year included. We have witnessed small clients growing into larger
companies, despite the difficulties in the industry, affirming that
possible with the right team and business ecosystem.
is an old industry operating in a modern era, in which the old rules no
longer apply. An astonishing amount of modernisation and optimisation
is taking place, and those who adapt and innovate have a competitive
consult us about industry trends. For us, this is a very good sign that
our partnership is of value. We place great value on the trust the
industry has placed in us, and it is not a blind trust; we are
continuously tested by our customers and the industry.
am extremely proud of our team for what they have achieved over the
year. Our focus remains service-orientated, which has not been easy in a
market where some members only focus on price. Price should
reflect value. Ours is a dynamic and complex industry, with many
technical requirements. These range from knowledge of forestry to
chemical expertise, engineering services and staff training. If a seller
of chemicals does not add value through participation in this industry,
they are relinquishing responsibility and, effectively, destroying it.
participation has been a key feature for us this year, which will
continue. It has included helping to draw up national standards,
organising waste removal procedures and drawing up the requirements for
producing a top-quality product. These efforts set the foundation for
the future of all of our businesses.
course, industry participation and delivering services require extra
resources from our team and business. However, the result is that
we are able to offer our customers an ecosystem of support, giving them
the competitive edge.
Bay is totally committed to continue helping our customers in all of
these ways. We take pride in our partnerships with our customers and
want them to feel proud of doing business with us.
This sentiment will help greatly in building the confidence our industry needs.
Source: Dolphin Bay Chemicals