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Post: “Timber” dating app matches tree lovers with trees

Swedish outdoor power product maker Husqvarna’s new “dating” app matches those who love trees with what they love. 

The Timber app, just like Tinder, allows users to “swipe left or right” on their smartphones to accept or reject different tree species until a “match” is made. Tree species include oak, elm, redwood, birch, spruce, and others. Each tree “profile” includes the tree’s age, location in the world, and a one-line biography, often told in clever puns.

A 650-year-old California Redwood’s bio says “Size does matter.” An 80-year-old Canadian maple tree says “You won’t find anyone sweeter than me.” 

The system will match users with “interested” trees. After matching, a tree will communicate through plant emojis. 

The company says: 

Husqvarna wanted to celebrate and honor the love for the forest that’s shared by many users of their products. So today on Valentine’s Day, we introduce Timber – a dating service matching tree lovers with beautiful trees around the globe. Timber is a tongue-in-cheek spoof of modern dating services: instead of swiping between lovesick singles, the user is presented with different trees that each have their own profiles. Once matched with a tree, it becomes apparent they don’t speak any human languages. 

Check out the app here. 

Source: Woodworking Network

This article is tagged in:
  • Afrequip
  • Latschbacher
  • Alternative Structures Logo
  • Ezigro Seedlings
  • Foresta Timber & Board
  • Husqvarna
  • Kwamahlati Training Services
  • Logmech
  • Merensky
  • Mondi
  • Those who grow alone, die alone: why transformation is strategic for the MTO Group
  • NCT
  • Pangolin
  • Patula Risk
  • Sabie Poles
  • SAFCOL
  • Saw Specialists
  • Stihl
  • Sunshine Seedling Services
  • Treated Timber Products
  • TWK
  • WoodBiz Africa
  • Afrequip
  • Latschbacher
  • Alternative Structures Logo
  • Arxada
  • Bell
  • Ezigro Seedlings
  • Foresta Timber & Board
  • FSC
  • Hin-Tech Manufacturing
  • Husqvarna
  • John Deere
  • Khulani Timber Industries
  • Kwamahlati Training Services
  • LESH
  • Loadtech Load Cells
  • Logmech
  • Merensky
  • Mondi
  • Those who grow alone, die alone: why transformation is strategic for the MTO Group
  • NCT
  • Pangolin
  • Patula Risk
  • Ponsse
  • Rance Timbers
  • Sabie Poles
  • SAFCOL
  • Sappi
  • Saw Specialists
  • SAWPA
  • SSA
  • Stihl
  • Sunshine Seedling Services
  • Treated Timber Products
  • TWK
  • UCL Sawmill
  • Wood-Mizer
  • WoodBiz Africa
  • Wuhlf

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